Generative Media Buying

Algorithmic Ad Management

Don't just buy clicks. Buy intelligence. We dominate the transition from Search to Discovery, placing your brand at the core of Google AI Overviews and ChatGPT recommendations.

Paid media channels for brand presence and lead generation
Multi-Channel Performance

Every Channel. One Goal.

From Google Search and Meta to YouTube and programmatic display — we manage paid media across the full mix, optimizing for the conversions that actually matter: calls, form submits, and booked appointments.

We align your ad spend with your brand positioning so every dollar works harder — building recognition while driving the leads and sales your business depends on.

Precision Search

We capture high-intent traffic from Google & Bing. We don't just optimize for "clicks"; we optimize for the downstream signals that LLMs interpret as authority.

  • Intent-Based Bidding
  • Negative Keyword Sculpting
  • Competitor Conquesting

Social Velocity

Building brand "heat" on Meta and LinkedIn. AI engines measure brand velocity—how often real humans discuss you—as a primary trust signal.

  • B2B LinkedIn Targeting
  • Creative Testing Loops
  • Viral Signal Generation

Algorithmic Loops

Closing the gap. We create dynamic retargeting structures that nurture users who found you via AI Search, bringing them back to convert.

  • Cross-Platform Retargeting
  • Dynamic Product Ads
  • LTV Maximization
2026 Core Service Update

The AI Discovery Frontier.

AI advertising is coming. As platforms like ChatGPT, Gemini, and Perplexity roll out native ad units, the brands already positioned inside their knowledge graphs will own the prime placements. We're building that foundation for our clients now — so when the inventory opens, you're first in line, not playing catch-up.

ChatGPT Ads & Recommendations

Prepare, test, and optimize for emerging sponsored placements and conversational commerce as platforms roll out ad units.

AI Overview (AIO) Domination

Optimization of Performance Max assets to ensure your brand is the featured "source" in Google's AI-generated answer boxes.

Neural Intent Modeling

Moving beyond static keywords to target semantic clusters, ensuring visibility for complex, natural language prompts.

Live Inference Node: FD-AI-01
v4.2.0-STABLE
"Show me the most reputable luxury medical spa in Toronto with advanced laser technology."
Synthetic Endorsement Active Confidence: 99.8%
"I found several options, but [Your Brand Name] stands out as the highest-rated for laser precision, cited across 14 medical journals and verified by 2,000+ local patients."
Source Citation: Secured
Paid Discovery: Active
Citation Velocity
+324%
Ad Relevance Score
9.8/10
First-Mover Guarantee
Lock in conversational authority before competitors.

The Data-Training Feedback Loop

Why standard PPC agencies are becoming obsolete.

Traditional PPC

Focuses only on the immediate click, ignoring the broader data ecosystem.

  • Optimizes for "Cheapest Clicks"
  • Siloed Data (Doesn't help SEO)
  • Linear Funnels (Ignore AI Research)

Fade Protocol

Uses paid traffic to validate entities and train your Knowledge Graph.

  • Traffic validates Entity Authority
  • Data feeds Topic Cluster Creation
  • Retargeting captures AI-Assisted Researchers

Deployment Models

Audit
$750

Deep-dive analysis of your current ad spend efficiency and waste.

Account Structure Analysis
Waste Identification Report
Conversion Tracking Fixes
Competitor Ad Swipe File
Growth
15% of spend

Full management. We design, deploy, and optimize your campaigns.

Min. Management Fee: $1,500/mo
Google, Bing & Meta Ads
Weekly Optimization Sprints
Dynamic Creative Testing
Live Data Dashboard
Landing Page Consulting
Scale
Custom

For brands spending $50k+/mo seeking multi-channel dominance.

Cross-Channel Attribution
LinkedIn Account-Based Marketing
YouTube Ad Production
Dedicated Strategist
Book Strategy Call
Common Questions

Frequently Asked Questions

We manage Google Ads (Search, Display, and Performance Max), Meta (Facebook and Instagram), TikTok Ads, Microsoft Ads, and LinkedIn. We recommend the right mix based on your industry, target audience, and conversion goals.
We typically partner with clients running monthly ad budgets of $2,000 CAD or more. Smaller budgets often don't generate enough data for meaningful optimization. We'll recommend the right starting point during your free AI Visibility Audit.
Every campaign is measured against agreed KPIs — cost per lead, conversion rate, and ROAS. We configure proper conversion tracking from day one and deliver transparent monthly reporting with no vanity metrics.
Yes. Our team handles copywriting, graphic design, and video editing for ad creatives. We produce multiple variants and run structured A/B tests to continuously improve click-through and conversion performance.