Successful SEO strategies are moving away from exact match keywords and towards overall user experience. Social media is playing an increasingly larger role in creating a great user experience. Your social media presence will influence customer behavior, brand recognition, search
Ask any self-respecting online or digital marketing agency in Toronto that’s been around from the beginning. SEO was solely wrapped up in optimizing page reads, creating relevant backlinks, and building sensible, keyword-driven content. Not anymore. These days, SEO is chiefly
Many web owners, both newbies and those with more experience, wonder how much their Google ranking is worth to their business. More importantly, they wonder how much a #1 ranking with Google would be worth. Naturally, the worth of your
Blackhat SEO: Why You Need to Avoid It Search engine optimization is, in many ways, like the Wild West of the web. A lot of people will do anything that it takes to improve the ranking of their websites. While
So as many of you know Google is always changing. The way Google changes is by moving, adapting or re-arranging their algorithm. Over this past year Google has made some very drastic changes that have affected many businesses organic ranking
Phone books and yellow pages are a thing of the past and people now turn to the internet for the majority of their business needs. Whether looking for the best dentist in town or looking for a good restaurant for