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  • Tag: google ppc marketing

4 Tips to Improve Your PPC Ad Campaigns

By Lorne Fade August 1, 2018 Google Adwords, Online Marketing Agency, PPC Management

While there are plenty of SEO strategies a business can implement for free, sooner or later you’ll likely have to spend at least something on advertising. If you don’t, you risk losing both potential customers and search rank position. Pay-per-click

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What the New Google Search Listing Page Ads Mean

By May 3, 2016 Google Adwords

Recently, Google announced some pretty big changes regarding search. Specifically, they’re removing sidebar ads from search results. Instead, there will be four ads located on top of the organic results. As with all Google changes, there has been a lot

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Under the Hood of Google Keyword Planner

By August 14, 2013 Google Adwords

As it has been known for quite some time, Google has been planning a big change in replacing a couple of their major tools – namely the famed Keyword Tool and their accurate Traffic Estimator – with a new application

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